JAKKS Pacific(R) Pumps-Up Boys Action Portfolio With Master Toy License for American Gladiators
Mar 31, 2008 (BUSINESS WIRE) -- JAKKS Pacific, Inc. NASDAQ:JAKK) today announced that it signed an exclusive worldwide Master Toy License with MGM Consumer Products for American Gladiators(R), the hit competition-based television program that airs on NBC. JAKKS(R) expects to launch a line of American Gladiators toys and related products in Spring 2009, based on the characters and challenges seen on the show.
American Gladiators is produced by MGM Television and Reveille in association with Flor-Jon Films, Inc.
The comprehensive American Gladiators Master Toy license agreement, brokered through licensing agent JTMG LLC, on behalf of MGM Consumer Products includes action figures, accessories, as well as outdoor sports and seasonal products, and role play toys, all based on the new American Gladiators live action series and the classic television series.
American Gladiators is a televised tournament-style competition that pits amateur athletes against each other and the show's own "Gladiators" in contests of strength, agility and will, in events such as the "Power Ball," "Hang Tough" and "The Gauntlet." American Gladiators premiered on Sunday, January 6, 2008 to an average of 12 million viewers.
Hosted by world renowned wrestler, Hulk Hogan and women's boxing champion, Laila Ali, American Gladiators has been picked up for a second season by NBC and will be part of the network's "All-American Summer" special promotion celebrating the Summer Olympic Games in Beijing. The network will air all new episodes of American Gladiators beginning on May 12 with a special two hour premiere (8-10 p.m.
ET). The show will then settle into its regular day and time on Monday, May 19 (8-9:30 p.m. American Gladiators has all the qualities to make an exciting action figure and sports activity product line," said Jennifer Richmond, Senior Vice-President of Licensing and Media, JAKKS Pacific(R).
JAKKS plans on capitalizing on the brands high energy, extreme action and electrifying line-up of talent to create a toy line to encapsulate the exciting American Gladiators experience for kids and adults at home."
As one of the very first reality television shows, American Gladiators spanned a decade of exhilarating entertainment, and with the successful return of the new series, our multimedia campaign and the new consumer products launch, the Gladiators franchise is definitely thriving," said Travis J. Rutherford, Executive Vice President, Consumer Products & Location Based Entertainment, MGM.
We are excited to introduce a new generation to the action-packed thrills and intense competition of American Gladiators and JAKKS Pacific is the perfect partner to bring all the glory of the Gladiators to the toy aisle."
We are excited for the return of American Gladiators for a second season and this new line of great toys and other Gladiators products will only enhance our audience's enjoyment of this fantastic property," said Lee Rierson, Managing Director, Reveille. JAKKS Pacific is the perfect consumer products partner to bring all the glory of the Gladiators to the toy aisle."
We're delighted to bring together American Gladiators and JAKKS Pacific - two powerful forces - as they combine for one of today's most exciting entertainment franchises," said Joy Tashjian, principal of Joy Tashjian Marketing Group.
About American Gladiators Everyday amateur athletes -- weekend warriors who take pride in their physical fitness while also making a difference in their communities, go up against the show's gladiators -- charismatic and eclectic combatants comprised of action stars and stunt professionals -- in the ultimate David & Goliath battle of physical strength, agility and endurance.
In the updated version, Reveille and MGM Television incorporate special effects, water skills and new technology to make the games even more compelling. American Gladiators first originated from Erie, PA. The series aired as a weekly syndicated show in the U.S., 1989 through 1996. The show also spurred equally successful international versions in the United Kingdom, Latin America, Australia, Germany, Finland, Sweden, Denmark, South Africa, and Japan.
About Reveille Reveille is a leading independent production and distribution company focused on exploiting worldwide intellectual property rights in scripted and unscripted television and digital entertainment, and the world leader in creating integrated marketing opportunities for advertisers.
Reveille's innovative scripted entertainment programming includes "The Office" (NBC), "Ugly Betty" (ABC) and "The Tudors" (Showtime). In addition, the company's roster of highly successful reality programming includes "The Biggest Loser" (NBC), "American Gladiators" (NBC), "Nashville Star" (NBC), "30 Days" (FX), "Parental Control" (MTV) and "Date My Mom" (MTV).
Reveille also produces a wide variety of programming for MSN and for cable outlets such as ESPN, VH1, The Sundance Channel, The N, The History Channel and TLC. Reveille's programs have garnered eight Emmy Awards, three Golden Globe Awards, three Screen Actors Guild Awards, three Writers Guild Awards, two Television Critics Awards as well as such distinguished honors as the Peabody Award, the NAACP Image Award and the GLAAD Media Award.
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hackenslash » IP e-Games bags Cabal Online
Representatives from EST Soft will be present at the event to support the launch of their product. Cabal Online is a unique third-person MMORPG that combines futuristic, fantasy and medieval themes into an action-packed, sophisticated role-playing adventure.
The game has been successfully launched in Asia, Europe, and North America (including the US and Canada), gathering 20,000,000 registrations across the globe. With Cabal Online, we expect to increase our existing user base by appealing to console and hardcore gamers." Cabal Online is a quest-based MMORPG that boasts of elaborately detailed three-dimensional graphics, beautiful costumes and characters, and stimulating storyline.
Staged hundreds of years in the future, the story is staged in the kingdom of Nevareth, where a conspiracy threatens to destroy the stability and peace of the colonies. The players are entrusted with the task of facing the invaders of Nevareth and uncover the plot to destroy the world.
The game boasts of six playable characters, namely: Warrior, Blader, Wizard, Force Archer, Force Sheilder, and Force Blader. Game features include a global positioning system that shows the player's current location as well as party members, NPC and quest dungeons, warp gates as well as hunting field and difficulty level of monsters.
The skill points (used to improve battle skills) and character stats (strength, dexterity, and intelligence) develop separately so they can freely schedule their leveling activities according to their target level or skills.
Battle experience is also intensified by a combo system that allows users to continuously execute multiple skill attacks. Players can undergo quests that will give them the privilege of owning a futuristic core-driven hover bike called Astral Bike. Nation Battles involve the allying of players to a nation (Capella or Procyon) by undergoing a nation quest.
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Nickelodeon Plans 600 Casual Games, 185 Games Planned For Nick.com Alone - CBS News
MTV Networks' (NYSE: VIA) Nickelodeon is readying the first of 600 casual games that will be introduced across its collection of websites, NYT reports. The games are part of the Nickelodeon Kids and Family group's planned $100 million investment to create games through 2009. Separately, MTVN said last August, a few weeks after Nickelodeon announced its gaming investment, that it would spend $500 million on creating games on its websites through 2009 as well.
Gaming strategy : To get a sense of the importance Nickelodeon holds for games, the network says 25 million unique users were drawn to its online games last month. The closest competitor is Yahoo (NSDQ: YHOO) Games, which drew 15.5 million uniques that same month, according to comScore; Electronic Arts (NSDQ: ERTS) and Disney (NYSE: DIS) followed with 12 million each. Social nets, like MySpace and Facebook, are positioning themselves to grab a slice of the gaming pie as well.
Nickelodeon's games will be situated on sites that correspond to a variety of kid-related demos: preschoolers, tweens, teenage boys, moms. The greatest growth prospects appears to be with the ones that aim just above the youngest players. Nick.com attracted about 2.1 million uniques last month; the company expects to release another 185 games on Nick.com this year.
Revenue model : In general, kids and advertising have always represented a minefield for media companies and advertisers. As a result of the sensitivities involved, most revenue models related to games aimed at kids remains in a cautiously experimental phase. At this point, many game sites are offering "try-before-you-buy" plays. Other common methods rely on clearly labeling ad inserts and micro-transactions, where players can purchase items and levels within games.
On Nickelodeon, sponsored and pay-to-play games are always identified as ads. Many of the ads on sites for young children, such as Noggin's site, feature banners and display ads for vacation packages and electronic retailers, which are aimed at parents. What follows is not CBS News stuff; it comes from other people and we don't vouch for it.
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globeandmail.com: Area on Baseball - MacLeod: Boys And Their Toys
Alex Rios carted a great metal action - about four-feet by two feet - across the clubhouse here at Knology Field and plunked it in front of his locker. I figured it was a modern shipment of specially-designed bats that the Jays' condign fielder was going to avail this season to last of all crack the 30 home-run barrier. When I went over to investigate, Rios had already opened the case and I initiate myself staring at two, quite impressive, pattern helicopters that were housed inside in sponge foam.
I love this," Rios said, rather proudly. Flying these matters with a remote dominion is Rios' new passion and the larger one, which has a wing span of approximately four feet, is petrol powered. I asked Rios what the compass is. Until you can't see it," he replied. However, having that all the more capability can get its problems Rios pointed out.
The being is provided you go further far you won't be able to observe it fresh and probably won't sense whether it's facing you or facing the other way," he said, which could brew navigating the apparatus back to inland mannequin rather tricky. Rios said the tools I was looking at price $2,300 (U.S.)
I didn't have the emotions to investigate Rios if he operated it himself or hired a chauffeur to cook it. That's it for me here down here in spring training. There's lone so even a mere male can share and it's been about six weeks on account of I landed here. Mister Blessed himself, Jeff Blair, testament soon objective his return. Happy? I idea that was Wilner? How arrange I announcement a comment?
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albawaba.com centre east disclosure information::UAE ranks 8th in worldwide file of top ten toy importing countries
The UAE ranked eighth in a listing of top 10 toy importing countries, according to a spokesperson for Epoc Messe Frankfurt, organizers of Middle East Toy Fair. According to Mister Eckhard Pruy, Manager Executive Officer of Epoc Messe Frankfurt: "The UAE ranked No.
8 in the folder of top 10 toy importing countries and Dubai is the nonpareil venue in the Gulf and the Middle East to host the Toy Correct with its ranking as a substantial importer of toys and as a hub for re-export in the Gulf and Middle East countries and Africa." The Middle East Toy Impartial is scheduled to catch city at the Dubai International Society and Exhibition Middle from Hike 31 to Apr 2, 2008.
Quoting statistics compiled by the non-profit Export Office which culls a quantity of export-import databases on all sides of the macrocosm to arrive at its figure, Ms. The Export Bureau survey placed the character of UAE toy importers at 14,111 importing 70 categories of toys or a complete participation of two per cent in the total items imported. Iran placed No. 3 importing 11 per cent of toys with 320 categories of toys and a total 10,854 importers of toys.
Topping the record is the US with 32,466 importers in 500 categories of toys. The US imported 17 per cent of the total. The reward of the Middle East toy mart is estimated at US$1.5 billion per year with approximately 11.8% annual growth.
Contributing to the flourishing for toys, shopping mall amplitude is expected to accession by nearly 50% bringing total retail square footage in the United Arab Emirates to 100 billion by 2012. The standard yearly toy price is $327 per child, moment solitary to North America.
As far as the Middle East is concerned, the toy industry is in for a vast leap To cook the exhibition also primary to the needs of both exhibitors and visitors Epoc Messe Frankfurt has enlisted the back of meaningful UAE and Gulf companies involved in toys, stationeries and back-to-school to event in an advisory power to the exhibition organizers.
The top companies participating in the trade genuine passion Playmobil, Haba, Steiff, Vtech, Clementino, Ravensburger etc are looking forward to replicating their clover across the region and very beyond, in surrounding countries that gaze up to Dubai for new concepts and designs. These countries can emerge as an crucial toy export or import destinations for Dubai.
Dubai's strategic position enables it to tap surrounding markets like the Levant, Iran, Eastern Europe, Africa, Asia and the Indian Subcontinent. The Middle East Toy Objective is the region"s biggest commerce exhibition for toys, baby and kid products, stationery and back-to-school products, games, hobbies, gifts, apparel and licensing.
Product areas within the Toy Licence are Youngster and Infant, as chipper as Stationery and Back-To-School. The particular areas testament convey visitors and exhibitors a situate to source products and produce virgin calling relationships. 2008 Mena Announcement (www.menareport.com) Opinions - No Opinions get going for this article Enjoy your contributions civil, pleasing and relevant.
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Toys "R" Us Announces Brand-new Bulge Safety Standards
According to a Toys "R" Us press release, "We gain instructed all manufacturers who produce items for Toys "R" Us, Inc. Step 1, 2008 must conform with strict modern standards, which include.. 90 ppm for ahead in surface coatings versus the contemporary federal average of 600 ppm for all products manufactured mainly for Toys "R" Us, Inc." Toys "R" Us is besides stirring to ban phthalates in toys and plans to thirst for all products sold in their stores to be phthalate-free by year-end of 2008.
The inexperienced standards further includes toys shipped to Babies "R" Us stores. Studies have shown that phthalate exposure causes developmental abnormalities, exceptionally in foetuses and infants. The European Union and the polity of California keep announced restrictions on the presence of phthalates in children's products.
Lead is published to cause cancer and reproductive harm and can argument intellectual and physical retardation and behavioral and other health problems in children. In adults, lead can damage the distressed system. Congress is working toward a new, much enhanced stringent federal heavy principles in toys.
In legislation to expand the budget and management of the Consumer Product Safety Comission (CPSC), it would be required to set a sample of "100 parts per million complete front rank content by weight for any atom of the product, forcible four dotage after the day of code of this Act, unless the Commission determines, after mind and a hearing, that a guideline of 100 parts per million is not feasible, in which process the Commission shall desire the lowest dimensions of facade that the Commission determines is practicable to achieve."
A legend of the worth is in the Senate and would produce the 100 ppm standard effective three senescence after the expenditure is enacted. Both bills would place a margin standard of 90 ppm for stain on toys. But, Head of the state Bush continues to block the CPSC from doing its job; therefore, Congressional bag is needed to benefit accrual safety to consumers, particularly children.
Also, one of CPSC's three commissioners resigned in 2006 and under the Consumer Product Safety Act, the CPSC can draw out to manage formal craft with two commissioners for six months. That quorum expired in January 2007, however in August, Congress extending the time six months. On Feb 4, the quorum expired again.
Meanwhile, President Bush has refused to nominate a candidate to serve as CPSC's third commissioner, in spite of mounting firm over toy safety. According to the Toys "R" Us Babies "R" Us press release, the surpass customary mandates allow for a essay standard and head screening equipment.
The retailer and said it has begun replacing phthalates and polyvinyl chloride (PVC) in their products in appendix to implementing the year-end mandates to its manufacturers and has too required that nickel-cadmium batteries be eliminated by year-end 2008 in all items manufactured for the chain. This entry was posted on Wednesday, February 27th, 2008 at 9:25 am and is filed under Legal News, Pathetic Products, Children's Toys.
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